The Swazy blog

Guides for creators who sell from their link in bio

How to make a product people finish, price it, sell it inside TikTok and Instagram, and grow the people who buy it — straight answers, no fluff.

SellingHow to Sell Digital Products From Your Link in BioA step-by-step guide to turning your link in bio into a store: what to sell first, how checkout should work on a phone, and how to get your first sale.7 min read Link in bioWhy Your TikTok Link in Bio Loses Buyers (and How to Fix It)TikTok's in-app browser limits link chains. Here's why redirects and sign-up walls cost you sales — and how a one-link setup keeps buyers inside the app.6 min read ProductsHow to Launch a 7-Day Challenge Your Followers Actually FinishPlan a challenge people complete: a day-1 quick win, daily steps under 20 minutes, a midpoint milestone, and a launch plan for your link in bio.8 min read ProductsChallenge, Course or Ebook: Which Digital Product Should You Make First?Compare the three formats creators start with — challenge, course and guide — by effort, price range, completion and how well each sells from a bio link.6 min read SellingHow to Price Your First Digital ProductA simple way to price a challenge, course or guide: start from the outcome, anchor against what buyers already pay for, and test with a launch discount.6 min read Link in bioHow to Write a Link in Bio That ConvertsWhat to put at the top of your link in bio, how to word buttons, how many links to show, and the small details that turn visits into sales.6 min read GrowthBuild an Email List From Your Link in Bio: 3 Automations That Do the WorkCollect emails from your link in bio and let three automations — welcome, free-to-paid and keep-going — turn subscribers into buyers who finish.7 min read SellingHow to Sell 1:1 Coaching Calls From Your Link in BioSet your hours, price your time, and let people book and pay in one step from your bio — with calendar invites, reminders and easy rescheduling.6 min read Link in bioAffiliate Links in Your Bio: What to Disclose and What ConvertsHow to add affiliate products and discount codes to your link in bio, the disclosures the FTC and Amazon expect, and the layouts that get tapped.6 min read ProductsHow to Turn a PDF, Ebook or Old Course Into an Interactive ProductGive material you already have a second life: restructure a PDF or old course into daily steps, lessons, quizzes and worksheets people actually use.6 min read GrowthHow to Build a Community Around Your Challenge or CourseWhy a members-only space keeps people finishing, what to post each week, and how to run a group challenge with live calls and member wins.6 min read Link in bioThe Link in Bio Setup for Fitness CoachesWhat a fitness coach's link in bio should sell: a challenge that gets results, a program for finishers, 1:1 check-ins, and a free starter to grow your list.6 min read Link in bioLink in Bio Ideas for Beauty and Makeup CreatorsTurn tutorials into income: shop your favorites with codes, sell a mini course or look guide, and book consultations — all from one link in bio.5 min read SellingHow Coaches and Consultants Should Use Their Link in BioLead with a free resource, sell a self-paced program, and book paid calls — a simple ladder that turns followers into clients without a website.6 min read SellingHow to Sell an Ebook on Instagram (and Get People to Read It)Where to put the link, how buyers pay inside Instagram, and how to make an ebook people finish — interactive pages, worksheets and a PDF to keep.6 min read ProductsHow to Make a Digital Product With AI in One AfternoonGo from an idea to a finished challenge, course or guide with AI: give it the right brief, edit it in your voice, and put it on your page the same day.7 min read

Build it, sell it and run it from one link.

Swazy is the all-in-one link in bio: make challenges, courses and guides with AI, sell them with checkout on your page, and run your community, calls and email in the same place.

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